ABOUT AND CONTACT
ABOUT / Sarah Davies is an IBM-Certified Design Thinking Practitioner, Lead Product Designer, and Creative Director. In her 15+ years as a creative professional, she has been fortunate enough to gain a tremendous amount of experience with a variety of clients and teams across different markets from small start-ups to large enterprises. Her verticals of expertise include finance, e-commerce, and lifestyle brands. These experiences and her extensive education have gifted her a deep understanding of human-centered design, research methods, behavioral psychology, and visual identity, using evidence-driven design approaches to develop intelligent solutions effective for each client's specific needs. Sarah is an advocate for Design Ops implementation and has developed a Design Thinking Model to better address challenges faced by enterprise clients during digital transformation. Current projects include a complete redesign of a mobile application for a top-10 finance company, designing marketing materials for the U.S. Navy, and consulting on user experience for a health/science-focused e-commerce platform. TOP 3 VALUES / Empathy for users, curiosity, and clear communication. DIFFERENTIATORS / • Study and practice of psychology lends an empathic approach to understanding of a broad spectrum of human behavior, conducting research, and data analysis. • Knowledge of marketing and consumer behavior, combined with creative thinking, lead to novel solutions and an ability to detect areas of potential and improvement. • Extensive experience communicating with clients and stakeholders at all levels, as well as presenting and teaching on a large scale. |
A FEW CLIENTS + PARTNERS / CAPABILITIES / UX Design UI Design Product Design Creative Direction Branding Identity Design Design Thinking Design Operations Art Direction Interaction Design Prototyping Information Architecture Visual/Graphic Design Packaging Design Ad Design Copywriting/UX Writing User Research Analytics TECH + TOOLS / Adobe Creative Suite Sketch Figma Balsamiq InVision Zeplin MS Suite G Suite |